Summary
A method, and supporting online tool, that seeks to engage people in a way that approximates everyday processes of attending to, seeking, and making sense of information. The tool allows researchers to test text, images, audio or video content and identify the key characteristics of participants' sense making.
The method and tool has been developed in a partnership between the University of Surrey, Brunel University, web software developers White October and the consultancy Brook Lyndhurst.
A prototype tool was built and tested under a Wellcome Trust funded proof-of-concept project, and a production-ready version later created under an FP7 research project which is now being made available for general use.
Benefits
Applications
Availability
Available for licence
Properties of the Method
For more information on the project please visit http://www.whiteoctober.co.uk/university-of-surrey-_31/